Data Protection Declaration of Mercanta Handels-Gesellschaft m. b. H.
The protection of your privacy and your private data is very important to us. We collect, process and use your personal data in accordance with the applicable data protection regulations.
Personal data include information about your identity (e.g. name, email address, postal address). Information that cannot be associated with your identity is not considered personal information.
You may use our website without disclosing your identity and without providing personal data, unless you send an inquiry to us using the contact form provided. In this case, we will use the personal data you transmit exclusively for processing your requests. We will not pass these data on to third parties. Your personal data will only be stored for as long as needed to fulfil the purpose for which they were provided and as prescribed by law.
Collection and processing of data
We collect, store and process the information you provide us when filling out forms on our website in connection with “Newsletter” or “Product Inquiry”. We use your personal data to execute your inquiry and for our marketing purposes. By providing your data, you agree to receive product information or newsletters electronically.
Automated profiling based on your personal data does not take place.
Legal basis of data processing
Insofar as we obtain consent for the processing of your personal data, Art. 6 Para. 1.a) GDPR (General Data Protection Regulation) serves as the legal basis. Insofar as processing your personal data is needed to fulfil a contract or within the framework of a contract-like relationship with you, Art. 6 Para 1.b) GDPR serves as the legal basis for data processing. Insofar as we process your personal data to fulfil a legal obligation, Art. 6 Para. 1.c) GDPR serves as the legal basis.
Data deletion and storage Duration
We may have to store data if subject to legal requirements, e. g. with regard to legal storage and documentation obligations. In such case we will delete or block your personal data once the corresponding specifications have ended.
You have the right to ask us to correct or delete data related to you that is incorrect and to object to our continued use of your data. You may also object at any time to our use of your personal data for marketing purposes, in particular to the electronic mailing of product information or newsletters. If you wish to exercise these rights, please send an email to
Use of our Homepage
We are of the opinion that due to the protective measures taken (anonymisation and the possibility of objection), data processing for the purpose of optimizing our online offer is to be regarded as a legitimate interest in data processing in accordance with Art. 6 Para. 1.f) GDPR.
You can contact us in various ways, including the contact form on our website. We will also be happy to inform you by email with our newsletter and information service.
If you wish to use the contact form on our website, personal data such as name, email address and telephone number will be requested. We collect and use the data transmitted exclusively for the purpose of answering your request.
The legal basis for using your data is your consent to Art. 6 Para. 1.a) GDPR, if you have expressly registered for the newsletter/info service. Within the framework of our legal requirements, it may also be possible that you receive our newsletter/information service without express consent because you have ordered goods or services from us, we have received your email address in this regard, and you have not objected to receiving information by email. In this case, our legitimate interest in transmitting direct mail pursuant to Art. 6 Para. 1.f) GDPR is to be regarded as the legal basis.
If you no longer wish to receive newsletter or information services from us, you can object to this at any time by simply using the unsubscribe link contained in each newsletter/info service or send a message in text form to us.
What information do we collect and for what purpose?
If you provide us with your email address, we will communicate with you by email. We will not pass on your email address to third parties. When you send us an email, personal data may be transmitted automatically, depending on the settings of your email program. We will also treat this with confidentiality.
To provide the requested services, it may be necessary to transfer your data to third parties (e. g. shipping partners).
We will store the data as long as it is necessary to fulfil the contract. In addition, we will store the data for the fulfilment of post-contractual obligations and on the basis of commercial and tax retention periods for the legally prescribed period. As a rule, this retention period is ten years to the end of the respective calendar year.
Links to other websites
Our online offers contain links to other websites. We have no influence over whether these providers comply with the applicable data protection regulations. We are not responsible for the data protection practices or the content of other websites.
You have a comprehensive right to information and can request the correction and/or deletion or blocking of your personal data, if necessary. You may also request a limitation of the processing and have a right of objection. You also have a right to data transferability with regard to the personal data you have provided to us. If you wish to assert any of your rights and/or receive further information about this, please contact us.